Imagine revolutionizing agriculture with sky-high yields in a fraction of the space! Kryzen, an agritech startup, is doing just that with their innovative hydroponics solutions. This husband-and-wife duo, Sudhir and Priya Devkar, pitched their vision on Shark Tank India, seeking investment to cultivate a greener future.
Their secret weapon? A unique combination of vertical farming and hydroponic technology. But will the Sharks see the potential in this ‘aquatic agriculture,’ or will Kryzen’s pitch leave them feeling dry? Dive into their story to discover the technology behind Kryzen’s growth, the challenges they face, and the investment offers that could change the landscape of Indian farming!
About The Company – kryzen
| Startup / Company Name | Kryzen |
| Industry | Agriculture Industry |
| Founder | Sudhir & Priya Devkar |
| Product / Service | Farm Setting Up Service |
| Revenue | 5 crores Approx (23-24) |
About The Pitcher
| Number of Presenters | Two presenters |
| Name of Presenters | Sudhir & Priya Devkar |
| Pitchers City | |
| Pitchers State |
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kryzen Pitch Details
| Shark Tank Episode | Episode 30 |
| Original Ask Amount | ₹ 75 Lakhs |
| Original Ask Equity | 3% Equity |
| Original Valuation | 25 Crores |
| Offer Received | |
| Final Deal Amount | |
| Total Deal Equity | |
| Sharks in Deal | NA |
Solutions Offered By The Business
Kryzen tackles the challenge of growing food efficiently and sustainably with a suite of interconnected solutions:
1. Vertical Farming with Hydroponics:
- Space-Saving Efficiency: They promote vertical farming techniques, allowing crops to be grown in vertically stacked layers. This maximizes yield in a smaller footprint, ideal for urban areas or those with limited land.
- Water-Wise Cultivation: Hydroponics replaces traditional soil with water enriched with essential nutrients. This reduces water usage significantly compared to conventional farming.
- Increased Yields: Hydroponic systems offer precise control over nutrients, light, and temperature, leading to potentially higher yields and faster growth cycles.
2. Price Watcher:
- AI-Powered Market Insights: This innovative tool leverages artificial intelligence to analyze market trends and predict future crop prices. With this information, farmers can make informed decisions about what crops to plant for optimal profitability.
3. Hydro Build:
- Remote Monitoring and Automation: Hydro Build utilizes AI and automation to remotely monitor and manage hydroponic farms. This includes aspects like nutrient levels, temperature control, and irrigation scheduling.
- Reduced Labor Costs: By automating routine tasks, Hydro Build can potentially lessen labor demands and free up farmers’ time.
4. Buyers Connect:
- Bridging the Gap Between Farm and Market: Kryzen offers a platform that connects farmers growing hydroponically with potential buyers, facilitating smoother sales and distribution.
Additional Considerations:
- Scalability: While the presentation focused on small-scale setups, scaling these solutions for large-scale commercial agriculture is a crucial consideration.
- Cost Factor: Initial setup costs for hydroponic farms can be higher than traditional methods. Kryzen might need to address affordability for wider adoption.
Overall, Kryzen’s solutions offer a promising approach to sustainable agriculture. By combining efficient use of space and water, AI-powered insights, and automation, they aim to empower farmers and contribute to a greener future.
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Interesting Facts About Kryzen’s Shark Tank India Pitch:
- Hydroponics in Focus: Their pitch highlighted hydroponics, a lesser-known method in India, aiming to educate viewers about its potential benefits.
- AI for Agriculture: The use of AI in Price Watcher and Hydro Build grabbed attention, showcasing Kryzen’s tech-driven approach to farming.
- From Hobbyists to Mainstream: While initial customers were hobbyists, Kryzen’s vision is to scale and make hydroponics a mainstream agricultural practice.
- High Initial Investment: A key challenge was the high cost of setting up a hydroponic farm, potentially hindering wider adoption by resource-constrained farmers.
- Limited Traction: The pitch didn’t reveal extensive sales figures, raising questions about Kryzen’s market penetration at the time.
- Sharks Impressed by Potential: Despite these challenges, the Sharks acknowledged the potential of Kryzen’s solutions for the future of agriculture.
- Debt-Equity Hybrid Offer: Peyush Bansal’s offer was unique, combining debt financing with a long payback period and profit-sharing, reflecting the early stage of the business.
- Focus on Team Building: The Sharks highlighted the need for a strong technical team, particularly a qualified CTO, to address the tech aspects of Kryzen’s solutions.
- Education Through Pitch: The Shark Tank India platform provided Kryzen with a national platform to educate viewers about hydroponics and its potential impact.
These interesting facts paint a picture of a company with a groundbreaking concept navigating the initial challenges of a new technology. Kryzen’s pitch on Shark Tank India sparked a conversation about the future of agriculture and the potential of hydroponics to revolutionize the way we grow food.
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