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Push Sports Shark Tank India S3 Full Pitch Details

Full detailed information about Push Sports pitch in Shark Tank India Season 3. Know more about the business, founders, pitch, deals and hidden facts.
Push Sports Shark Tank India

Push Sports: Where Passion Meets Profit – Empowering Young Athletes through Play

Imagine a world where every child has the opportunity to unleash their athletic potential, regardless of background or resources. That’s the dream driving Push Sports, a revolutionary company that’s transforming the Indian sports landscape, one school ground at a time.

Founded by Nitin Pahuja and Puru Singh, both passionate sportsmen themselves, Push Sports isn’t your average sports academy. They’re not just about churning out future champions; they’re about building a holistic ecosystem that fosters physical fitness, life skills, and a love for the game.

So, how does Push Sports do it?

  • Partnering with schools: They collaborate with schools to design and implement comprehensive sports programs, utilizing existing infrastructure and providing expert coaching.
  • Developing talent: From cricket and football to chess and badminton, Push Sports offers a diverse range of sports, catering to different interests and abilities.
  • Bridging the gap: Through their innovative “pay-to-play” model, they make quality sports training accessible to children from all socioeconomic backgrounds.
  • Building a community: Push Sports goes beyond training. They organize tournaments, workshops, and even international exposure trips, fostering a sense of camaraderie and sportsmanship among young athletes.

But Push Sports isn’t just about feel-good stories. They’re a data-driven, profit-focused company with a clear vision: to become the leading provider of sports solutions for schools across India. Their unique business model ensures financial sustainability, allowing them to reinvest in expansion and innovation.

Ready to join the movement? Whether you’re a parent seeking the perfect sports program for your child, a school looking to revamp its athletic offerings, or simply an advocate for youth development, Push Sports invites you to be a part of their journey.

About The Company – Push Sports

Startup / Company NamePush Sports
IndustrySports Industry
FounderNitin Pahuja and Puru Singh
Product / Service

About The Pitcher

Number of PresentersTwo presenters
Name of PresentersNitin Pahuja and Puru Singh
Pitchers CityDelhi
Pitchers StateDelhi

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Push Sports Pitch Details

Shark Tank EpisodeEpisode 20
Original Ask Amount₹ 80 Lakhs
Original Ask Equity1% Equity
Original Valuation 80 Crore
Offer ReceivedINR 80 Lakhs for 4% equity with 2% Royalty Until INR 1.6 Crores is Recouped
Final Deal Amount80 Lakhs
Total Deal Equity4% equity
Sharks in DealVineeta Singh and Peyush Bansal

Solutions Offered

Their offerings are meticulously designed to cater to the evolving needs of schools and students alike, aiming to foster a new generation of athletes and sports enthusiasts.

1. Customized Sports Curriculums for Schools:

Push Sports collaborates closely with educational institutions to design and implement sports curriculums tailored to the specific needs and capabilities of the students. These curriculums are not just about teaching sports but are integrated programs that aim to develop physical fitness, teamwork, leadership skills, and a healthy competitive spirit among students.

2. Professional-Level Coaching and Training:

Recognizing the gap in quality sports training at the school level, Push Sports brings in a team of over 80 experienced coaches specializing in various sports. These coaches are tasked with providing professional-level training and guidance, ensuring that students receive the best possible mentorship and skill development opportunities in sports like cricket, football, chess, skating, badminton, and more.

3. Sports Infrastructure Development:

One of the key solutions offered by Push Sports is the development of sports infrastructure within schools. The company takes on projects that range from basic enhancements to complete overhauls, including the installation of high-quality playing surfaces, lighting, and other essential sports facilities. This enables schools to provide their students with top-notch sporting environments conducive to high-level training and competition.

4. Gamified Assessment Tools:

To track the progress and development of students in various sports, Push Sports has developed innovative gamified assessment tools. These tools not only make the evaluation process more engaging for students but also provide coaches and educators with valuable insights into each student’s performance, strengths, and areas for improvement.

5. Monetization of School Sports Infrastructure:

Push Sports adopts a unique monetization model for school sports infrastructure. By operating in-school and after-school sports programs, the company utilizes the school’s sports facilities to their maximum potential. Additionally, these facilities are opened up for pay-to-play and corporate events outside school hours, generating additional revenue for the schools and Push Sports.

6. After-School Multisport Academy:

Understanding that regular school hours may not provide sufficient time for dedicated sports training, Push Sports runs after-school multisport academies. These academies offer extended training sessions, allowing students to pursue sports more seriously and even prepare for state-level competitions and beyond.

7. Promoting Physical Health and Life Skills:

Beyond just sports training, Push Sports is committed to improving the overall physical health and life skills of students. The structured programs and activities are designed to inculcate values such as discipline, teamwork, resilience, and strategic thinking, which are beneficial both on and off the field.

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Lesser Known Facts About Push Sports

  • Founders with a Passion for Sports: Both founders, Nitin Pahuja and Puru Singh, have a profound connection to sports. Nitin’s journey includes a significant stint playing cricket, including being the highest wicket-taker in the North Zone, while Puru’s background in corporate banking saw him leading his bank’s cricket team, illustrating their deep-rooted passion for sports.
  • Holistic Sports Solution: Unlike traditional sports academies that focus solely on training, Push Sports positions itself as a full-stack sports solutions provider. This means they handle everything from designing sports curriculums for schools to developing sports infrastructure and running comprehensive sports programs.
  • Significant Impact on Students: Push Sports has worked with 6000 children, improving not only their physical health but also life skills. This holistic approach to sports education is designed to foster well-rounded development in students.
  • Recognition at State Level: The effectiveness of Push Sports’ training programs is highlighted by the fact that more than 20 of their students have competed at the state level, showcasing the high level of training and opportunities provided to the children.
  • Innovative Business Model: Push Sports operates on a unique monetization model that involves building, operating, and monetizing school sports infrastructures. This includes pay-to-play and corporate events, which not only benefit the schools financially but also ensure the optimal use of their sports facilities.
  • Expansion and Reach: At the time of the pitch, Push Sports was operational in 17 locations, demonstrating significant growth and the scalability of their business model within the sports education and infrastructure domain.
  • Commitment to Making India a Sporting Superpower: The founders’ vision extends beyond business success; they are driven by the dream of transforming India into a sporting superpower. This ambition aligns with the increasing recognition and support for sports in India, highlighted by the country’s performance in international competitions like the Asian Games.
  • Diverse Revenue Streams: Push Sports has diversified its revenue model to include not just training fees but also earnings from infrastructure development projects, after-school programs, and events. This multifaceted approach not only ensures sustainability but also maximizes the use of sports facilities.
  • Customized Sports Kits: Addressing a niche need, Push Sports offers customized sports kits at competitive prices, making sports more accessible to students and reducing the financial burden on parents.
  • Strategic Funding and Equity Structure: The pitch revealed insights into the company’s funding history, strategic partnerships, and equity structure, showcasing the founders’ strategic approach to growth and expansion.


Business Profiles

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LinkedIn Profile


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